What to Include in Every Guest Welcome Kit (And Why It Matters More Than You Think)
What to Include in Every Guest Welcome Kit (And Why It Matters More Than You Think)
Your welcome kit isn’t just a cute touch.
It’s your first impression. Your instant review builder.
Your chance to say: “You’re not just checking in. You’re being welcomed.”
A well-designed guest welcome kit turns a good stay into a memorable one. It increases reviews, boosts rebookings, and sets your brand apart from the “just another stay” listings.
Here’s exactly what to include—no fluff, all strategy.
1. The “Know Before You Go” Essentials
Give them peace of mind before they even unzip their bag.
Include:
WiFi info (if offered) or a note about digital detox
Check-out instructions (keep it friendly + clear)
Emergency contact or backup number
Site map or nearby trails/hikes (bonus if it’s branded!)
Pro Tip: Print this as a branded one-pager or mini guidebook. Keep it short, helpful, and in your tone of voice.
2. Thoughtful Basics That Feel Luxurious
These are the everyday items guests forget—but feel SO grateful for when you include them.
Include:
Travel-size natural soap, shampoo, and conditioner
A couple extra towels or cloths (especially in family stays)
Hand sanitizer or biodegradable wipes
Matches or lighter for the firepit
Go eco-friendly or local when you can—it makes a great brand statement.
3. A Little Welcome Treat
This one? Guests remember it—and photograph it.
Easy ideas:
Local snacks or drinks (maple candy, artisan chocolate, craft cider)
Homemade s’mores kits
A note that says “This one’s on us—enjoy the view!”
Optional: Add a tag with your Instagram handle and a shareable hashtag.
4. A Handwritten (or Beautifully Designed) Welcome Note
Personal = powerful.
If you can’t handwrite every note, design a branded card that still feels warm and personal.
Include:
A short message from you (or “your glamping host family”)
One meaningful detail: “We picked this location for the sunsets—hope you catch a good one.”
An invitation to leave a review or tag you on socials
A little humanity goes a long way.
5. Add-On Highlights (Yes, You Can Upsell Here)
Use your welcome kit to gently suggest what else they can experience.
Examples:
“Want late checkout? Text us before 10 AM.”
“Private sauna session still available—scan this QR code.”
“Need firewood? Just tap this link to order more.”
Your welcome kit can soft sell without being salesy.
Bonus: Customize by Season or Guest Type
Make it feel extra thoughtful:
Winter: hot cocoa kits, mini hand warmers
Summer: bug spray, cooling towels, lemonade packets
Romantic stay: candle, rose petal sachet, quote card
Family stay: activity sheet for kids, extra snacks
Custom doesn’t have to mean complicated—it just has to feel intentional.
Final Takeaway
A welcome kit isn’t just a gesture—it’s strategy.
It builds trust.
It creates connection.
It turns your glamp-site into a brand guests remember.
And in a world of copycat listings, that personal touch?
That’s what makes you unforgettable.
